Getting a Pillow Fitted in the UK: What's Possible
You can get a Pillowise pillow fitted at a Pillowise retailer, or work out your size yourself with PillowScan. We can't say for certain whether there is a retailer near you in the UK. The map on the Retailers page will show you.
This page tells you what we know for sure, what we don't know, and how you can still move forward.
How do you get a Pillowise pillow fitted?
There are two ways:
- Measuring at a retailer. The measurements are taken there with the Pillowise tape measure.
- Measuring yourself with PillowScan. You'll find the tool at scan.pillowise.com. It works on your mobile phone or via a QR code.
Either way, you end up with the same information: which of the six pillow sizes suits you. On Measuring you'll also find the measuring tool page, where you can work out your size yourself.
Are there Pillowise retailers in the UK?
We can't give you a simple yes or no. We don't have a confirmed list for the UK for this page, and we don't want to promise you addresses that may not exist.
The map on the Retailers page is the reliable source. It shows where Pillowise fittings are offered.
Pillowise is offered through retailers. These include, for example:
- Chiropractors
- Physiotherapists
- Sleep specialists
- Wellness practices
- Specialty retailers
If the map shows no listing in your area, you can ask us directly: info@pillowise.com or phone +31 168 332111. This is the contact for the manufacturer, United Comfort Industries B.V. in Zevenbergen, the Netherlands.
Can I order the pillow online?
No, not directly from us. Pillowise doesn't have its own web shop for consumers on pillowise.com. The pillow is available through retailers. Retailers set their own prices, so we don't list any here.
For you in the UK, that means you can use PillowScan to work out your size from home, but you'll get the pillow itself through a retailer. It's best to check with the retailer or with us beforehand whether delivery to the UK is possible. We can't make any promises about that here.
What exactly is measured during a fitting?
Shoulder width, neck circumference and neck length are different for everyone. That's why Pillowise measures three points:
| Measurement | Where and how |
|---|---|
| Shoulder width | Around the curve of the back, without pulling the tape measure tight |
| Neck circumference | All the way around the neck |
| Neck length | From the bottom of the ear to the tip of the shoulder |
You also provide two details yourself:
- Sleeping position: back, side or stomach
- Mattress: soft, medium or firm
An algorithm uses these to choose the best-fitting pillow. You can read more about why these details matter at Calculating pillow height.
How do I use PillowScan?
- Open PillowScan. Go to scan.pillowise.com on your mobile phone or scan the QR code.
- Take three measurements. Measure your shoulder width, neck circumference and neck length as described in the table above.
- Enter your sleeping position and mattress. Choose the position you usually sleep in and the firmness of your mattress.
- Read your result. You'll receive the size that matches your details. Each of the six sizes has its own colour.
For detailed measuring instructions, see Measuring.
What does the right pillow height do, and what doesn't it do?
A suitable pillow keeps your head and cervical spine in line. Your shoulder has room and isn't pushed upward. That's the point of measuring.
A pillow is not a cure. Neck pain and other complaints can have many causes. If you have symptoms, please have them assessed by a doctor. The pillow can then be one building block for more comfortable rest, nothing more.
If you're not sure whether your current pillow is too high or too low, Pillow too high or too low? How to tell can help. There's also a dedicated page for side sleepers: The right pillow for side sleepers.
Which pillow will I end up with?
- Dimensions: 55 x 35 cm
- Core: 100% memory foam, made in the Netherlands
- Cover: moisture-regulating top layer made of Tencel, base layer made of polyester, machine washable at 40 °C
- Materials certified to STANDARD 100 by OEKO-TEX
- Six sizes in six colours: pink, orange, green, blue, red, purple
- 5-year warranty, terms at Warranty terms
If you're not familiar with memory foam yet, Memory foam pillows offers an honest assessment with pros and cons. What "made to measure" means to us is explained at Made-to-measure pillows.
If you travel a lot: there's Pillow ToGo, a travel pillow measuring 34 x 35 cm. It offers the same support as the regular pillow, is available in all sizes and comes in a sturdy travel bag.
Where does the measuring method come from?
From practice. I was a physiotherapist and specialized in neck and shoulder complaints. Back then, I couldn't recommend a suitable pillow to my patients with neck complaints. So I developed a measuring method: three measurements are enough to determine the right pillow. That's how Pillowise came about, together with United Comfort Industries. The company has been making ergonomic sleep products in its own factory in the Netherlands since 1990.
I work in a relevant field in the UK. Can I become a retailer myself?
Yes, you can register via Information for new Pillowise partners. Your account is activated manually after a review. Retailers get access to the measuring software, PillowScan, marketing materials and the Pillowise app. You need little or no stock, and delivery times are short.
So: where can I get my pillow fitted in the UK?
Check the retailer map first. If you find a listing near you, get measured there. If you don't, ask us by email or phone whether and how delivery to you is possible. In the meantime, you can already work out your size with PillowScan.
And if you sleep well on your current pillow and wake up relaxed in the morning, you don't need to change anything. Measuring is mostly worthwhile if you've been unsure about pillow height for a while or have tried several pillows.
Work out your size yourself or Find a retailer
Thijs van der Hilst, physiotherapist (non-practising)
Inventor of Pillowise
